NJ Branding Photos for an Event Floral Designer
New Jersey (NJ) branding photos session: Event floral designer, Edith of Garden of Edith.
Did you know that when someone browses your website and sees a friendly face or something relatable or inspiring, it can create a positive connection and gain trust in your ideal client’s mind? With the new age of social media and search engines, people are finding products and services online now more than ever. This means your headshot and branding photos matter - online is the first impression; it’s no longer “when the client steps through the door.”
Why book a branding photoshoot?
A branding photoshoot will tell a story to your ideal client and help them understand, trust, and like you by answering these questions:
“why I do what I love to serve you”
“what do I do”
“how do I do what I do for you”
“how does my product/service benefit you”
“who I am and what I love”
Imagine you’re a hairstylist in a salon and styling a model’s hair or a realtor standing in a beautiful space.
Branding Photos Gallery: Garden of Edith Floral & Event Design
Edith, the owner of Garden of Edith, is based in Maplewood/South Orange, NJ. Edith and her floral design team will travel to New York and New Jersey weddings and events to create beautiful custom one-of-a-kind floral installations for her clients.
On our first branding photoshoot day, I drove out to her beautiful floral-decorated storefront to take her branding photos inside and outside her shop, mainly focusing on headshots and branding shots where she’s surrounded by her pride and joy: flowers. We did another photoshoot in the spring to show off:
a floral installation outside her shop
the new business van wrapped in pink advertising for Garden of Edith
a floral installation that can be done for events or backyards
Our first branding photos session:
Our recent branding photos session:
Important Branding Photos Tips:
Wear your branding colors
Pamper yourself, hire a professional hair and makeup artist to get you looking your best for your branding photos session
Prepare the week of, outfits and props for your session
Think of where your photos will be online and printed and if you need either portrait (vertical) or landscape (horizontal) photos
Clean/declutter the environment where you’re taking your photos
Drink water! Practice those posed in the mirror. You got this ;)
